| Why
Choose Applewood Gallery?
Words of advice from FACTS (Fine Art Care and
Treatment
Standards organization):It simply is not enough to pick your
frame shop from the phone book, or make your decision
based upon price alone.
Custom framing involves more than
just a frame, glass and mats. When choosing
a framer ask about materials and practices; ask about preservation framing, training
and professional associations. A diploma or certificate is not necessarily a guarantee
of quality; experience is the best teacher. Keep in mind that custom framing is
just that - designed and built to your specifications, in accordance with standards
that will protect your artwork for years to come. All materials and techniques
used at Applewood Gallery meet or exceed FACTS standards for conservation and
preservation. For more information on FACTS please visit www.artfacts.org. Applewood
Gallery is a member of the Damron C. Owens chapter of the Professional
Picture Framers Association (PPFA). PPFA is the international trade/educational
association for the art and framing industry representing more than 3,000 custom
picture framers, art galleries, manufacturers and distributors. The association
provides its members with educational workshops, marketing support and education.
In 2004, Applewood Gallery owner Kassandra Ulchar earned the Certified Picture
Framer (CPF) designation from PPFA. We also support and follow the guidelines
set forth by the Fine Art Care and Standards (FACTS). FACTS' mission is to "improve
the care of artwork and keepsakes through education, research and consensus standards."
FACTS is about communication, education, and information and sets the standards
for professional framers on the types of glazing, matboard, mounting & finishing
techniques that should be used in professional custom picture framing. | 
